In addition it was picked up to air on a Chicago talk radio station.

We are really enjoying putting the show together and have met some very interesting people in the process such as Andrew Bennett from ImNotAFamousBlogger.com.

One of the new things we are trying, is any day we don’t air one of the main episodes we put out a 1 minute life lesson podcast that we call “Success Minute”. These are meant to be little easily digestible pointers.

To date our best podcast, in terms of how fun it was to make, has to be our “Building Community” podcast  with Andrew Bennett. Nothing like talking with another person who “get’s it” when it comes to online promotion. As we go along we try to answer questions from listeners, so if you’ve got a burning question go to Success U and post a comment.

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The Home Rescue Team has over 20 years of real estate experience.  They close more short sale transactions in Clark County than any other real estate team.  Each team member brings a unique set of strengths that greatly affects the entire dynamic of the team.  Their specialized training and extensive negotiating skills will help to get you the best terms possible.

As for the site itself, some fun features are due to it’s integration with IDX Broker which allows for MLS listing searches including my favorite map search and a great contact management system that helps the agents understand the needs of all the potential leads that visit their website.

For the blog functionality we built the site on WordPress. This allowed us to integrate the site with the agents various social media accounts and created a one point solution for them to disseminate information across their entire network. So rather than having to update information on a wide range of sites such as Facebook and LiveJournal they do it once on their website and it automatically feeds the information to the other sites. In addition any activity by an author on the blog posts to twitter as well. This frees the up to do what they do best ad help their clients avoid foreclosure rather than become webmasters and do data entry on many different platforms. We also built in a direct response double opt-in email newsletter and several other features.

Soon the site will also host a video series on Understanding Short Sale Real Estate. The site is ready with the ability to push the video to a wide array of services such as YouTube and all the major podcast websites. It is a promotion machine that is just awaiting content.

If you are a realtor looking for a better way to promote your services, we can create a site with the same functionality, rapidly. There is a monthly fee for the IDX service, just like everyone else but our sites are SEO’d and created to drive potential customers rather than just house your listings waiting for someone to stumble upon your site. Contact us to see what we can do for you.

From this Savvy-U was born. For my part I designed the site, logo etc. and also built the back end.

They have since partnered with several firms, have developed a couple dozen courses and are set to have a major launch with a very large partner.

So what does this all mean for you? Well there are several things to consider. If you have a professional certification, thye might have a course that gives you Continued Education credits to maintain your certification. If you have a particular area of knowledge, especially if you already offer live courses, this could represent a great opportunity to get your course to a wider audience and present you with residual income.

Savvy-U is a project I am proud to have developed, you will definitely hear more about them in the coming months and years.

There has been an explossive growth of providers of SEO, SEM, Social Media and online marketing. Most are actually really good at what they do. The problem is that to be truly successful you need to have an integrated plan, using all the tools available, with the right techniques, and the right message. Not just one piece of the larger puzzle.

So, we at Innovocus started Success U as a place to house our podcasts, and give away the knowledge and experience we have built up over the last 15 years working in this field. It is free, and we share openly our experiences hoping to help other entrepreneurs and business owners avoid many of the pitfalls out there in the digital marketplace.